As an avid believer of ‘a red lip can make a look’, I am more than thrilled to introduce you to Estée Lauder’s latest innovation. The new Pure Color Envy Liquid Lip Potion – which is quite the mouthful – is a 3-in-1 wonder product, and will be referred by me in the future as my new favorite lip color.

“Estée Lauder Pure Color Envy Liquid Lip Potion, my new favorite lip color.”

The three things that the new Pure Color Envy Liquid Lip Potion promises? Its luxuriously lightweight formula treats lips to the rich color intensity of a lipstick, the finish of a gloss and the comfort and care of a lip balm, leaving your lips feeling soft, smooth and supple. Yesss!

I have tried and tested the new Estée Lauder Pure Color Envy Liquid Lip Potion and created two festival-proof looks around my two favorite shades. A bold lip to a festival might sound tricky, but thanks to the long-lasting formula, your lips will be popping for 8 hours straight, all whilst remaining soft and smooth throughout the day. And night!

Estée Lauder wouldn’t be Estée Lauder if the company hadn’t created and infused the Lip Potion with an innovative technology: the Advanced True Vision Technology ™ ensures rich color, definition and volume.Thanks to the infusion of jojoba, avocado and sunflower oil, your lips are hydrated throughout the day.

There’s nothing I personally hate more than a lipstick that dries out your lips, especially when it is in a bold color. But I can assure you that this isn’t an issue at all with the Estée Lauder Pure Color Envy Liquid Lip Potion, instead it truly nourishes and plumps your lips!

The collection includes 16 seductive shades of Pure Color Envy Liquid Lip Potion, so there’s the perfect lipstick for every type of gal. My favourites? Fragile Ego, a nude-mauve tint that feels subtle yet sophisticated, and of course the bright Lethal Red that is the perfect companion to any rock-chique look.

“Fragile Ego, a nude-mauve tint that feels subtle yet sophisticated.”

“Lethal Red  is the
perfect companion to
any rock-chique look.”

INVITATION

I have the pleasure of inviting you to Estée Lauder’s Pure Color Envy Liquid Lip Potion event at Ici Paris XL on the 30th of June. Stop by between 10h and 18h to test the collection, receive the best make-up advice and get a glam make-over by a professional make-up artist. I’ll be there from 14h to 17h for a meet and greet!

Ici Paris XL
Grand Bazaar Antwerp
Thursday 30th of June
10.00 – 18.00